This Cookie Policy explains how Fact Empower Pty Ltd ("we," "our," or "us") uses cookies and similar technologies on our website https://fact-empower.com. This policy should be read alongside our Privacy Policy and Terms of Service.
By continuing to use our website, you consent to our use of cookies in accordance with this policy, unless you have modified your browser settings to refuse cookies.
2. What Are Cookies
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They help websites remember information about your visit, making it easier to visit the site again and making the site more useful to you.
Types of Cookies We Use:
Session Cookies: Temporary cookies that expire when you close your browser
Persistent Cookies: Cookies that remain on your device for a set period or until deleted
First-Party Cookies: Set directly by our website
Third-Party Cookies: Set by external services we use
3. How We Use Cookies
We use cookies for various purposes to enhance your browsing experience and improve our services:
3.1 Necessary Cookies
These cookies are essential for the basic functionality of our website and cannot be disabled.
Essential Cookies We Use:
factEmpower_session: Maintains your session during your visit (Session cookie)
factEmpower_preferences: Remembers your site preferences and settings (30 days)
factEmpowerCookieConsent: Records your cookie consent choices (365 days)
3.2 Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously.
Analytics Cookies We Use:
factEmpower_analytics: Tracks website usage and performance (365 days)
_ga, _ga_*: Google Analytics cookies for measuring website traffic (2 years)
_gid: Google Analytics identifier for distinguishing users (24 hours)
Purpose: Understanding user behavior, improving website performance, identifying popular content
3.3 Marketing Cookies
These cookies are used to deliver relevant advertising and track the effectiveness of our marketing campaigns.
_fbp: Facebook Pixel for tracking conversions and retargeting (90 days)
IDE: Google advertising cookie for remarketing (2 years)
Purpose: Personalizing content, measuring ad performance, remarketing to interested visitors
4. Third-Party Cookies
We use several third-party services that may set their own cookies:
4.1 Google Services
Google Analytics: Web analytics service for understanding website usage
Google Ads: Advertising platform for remarketing and conversion tracking
Google Fonts: Web font service (may set performance cookies)
4.2 Social Media Platforms
Facebook: Social media integration and advertising tracking
LinkedIn: Professional networking and B2B advertising
Instagram: Social media content and advertising
Pinterest: Visual content sharing and advertising
4.3 Other Services
Content Delivery Networks (CDNs): For faster content delivery
Email Services: For newsletter and communication management
Chat Services: For customer support (if implemented)
5. Cookie Consent Management
We respect your right to control how cookies are used on your device. Our website includes a cookie consent management system that allows you to:
5.1 Initial Consent
When you first visit our website, you'll see a cookie banner with options to:
Accept All: Consent to all cookie categories
Necessary Only: Allow only essential cookies
Customize: Choose specific cookie categories
5.2 Managing Your Preferences
You can change your cookie preferences at any time by:
Clearing your browser's cookie settings (this will reset all website preferences)
Using our cookie preference center (available in the footer)
Configuring your browser to block specific types of cookies
5.3 Consent Renewal
We will ask for your consent again after 365 days or if there are significant changes to our cookie practices.
6. Browser Cookie Settings
You can control and manage cookies through your web browser settings. Here's how to manage cookies in popular browsers:
6.1 Google Chrome
Click the three dots menu → Settings → Privacy and security → Cookies and other site data
Choose your preferred cookie settings
Manage exceptions for specific sites
6.2 Firefox
Click the menu button → Settings → Privacy & Security
Under "Cookies and Site Data," choose your settings
Click "Manage Data" to view and delete specific cookies
6.3 Safari
Safari menu → Preferences → Privacy
Choose your cookie blocking preferences
Click "Manage Website Data" for specific controls
6.4 Microsoft Edge
Click three dots menu → Settings → Cookies and site permissions
Click "Cookies and site data"
Configure your cookie preferences
Note: Disabling cookies may affect website functionality and your user experience.
7. Impact of Disabling Cookies
7.1 Necessary Cookies
If you disable necessary cookies:
Website functionality may be impaired
Forms may not work properly
Your preferences won't be remembered
Security features may be compromised
7.2 Analytics Cookies
If you disable analytics cookies:
We can't measure website performance
User experience improvements may be limited
Content optimization becomes more difficult
7.3 Marketing Cookies
If you disable marketing cookies:
Advertisements may be less relevant
You may see repeated ads
Marketing campaign effectiveness can't be measured
Personalized content recommendations won't work
8. International Data Transfers
Some of our cookie and analytics providers are based outside Australia. When cookies are set by these services, your data may be transferred to and processed in other countries, including:
United States: Google Analytics, Google Ads, Facebook
European Union: Various service providers
Other Countries: As required by specific services
We ensure that adequate safeguards are in place for international data transfers in accordance with Australian privacy laws.
9. Children's Privacy
Our website is not directed toward children under 13 years of age. We do not knowingly collect personal information from children through cookies. If you are a parent or guardian and believe your child has provided information through our cookies, please contact us to have it removed.
10. Updates to This Policy
We may update this Cookie Policy from time to time to reflect:
Changes in cookie technologies
New services or features
Legal or regulatory requirements
Best practice developments
Significant changes will be communicated through prominent website notices. The "Last updated" date at the top of this policy indicates when it was last revised.
11. Your Rights
Under Australian privacy law, you have rights regarding cookies and personal information:
11.1 Access and Control
Request information about cookies we use
Access personal information collected through cookies